How to Create and Use Brands?

In this guide, you’ll learn how to create and assign brands to your products through SiteGround Ecommerce’s intuitive and easy-to-use interface

How to Create Brands

You can create brands in SiteGround Ecommerce by following these steps:

Go to Site Admin > Store Manager > Brands.
Click on the New Brand button.
Enter the brand name in the Name field.
Add an image for the brand by clicking the Choose File button in the Brand Image field. You can upload a new image, select one of the existing ones in your gallery, or choose a stock image from the Unsplash Gallery.
Provide a brief summary of the brand in the Description field.
Open the SEO tab, and fill in the Brand URL, SEO Title, and SEO Description.
Open the Social tab, and add a Social Share Image, Social Share Title, and Social Share Description that will appear on social media posts.
Confirm creating the new brand with Save.

You can also add a new brand while editing or creating a product from the product editor.

Go to the Store Manager > Products section.
Click on an existing product to edit it. Alternatively, press New Product to add a new item.
Go to the Categorization section.
Scroll to the Brand drop-down menu, and click on the Add New Brand button.
In the pop-up window, type the brand name in the Name field.
Confirm with the Save button.

The new brand will be automatically assigned to the product. In case the product was branded, the new brand will replace the previous one.

Once you’ve created a list of brands in your store, you can easily assign them to your products in SiteGround Ecommerce.